diff --git a/deployment/build-branded-images.sh b/deployment/build-branded-images.sh
new file mode 100755
index 000000000..04a724bb4
--- /dev/null
+++ b/deployment/build-branded-images.sh
@@ -0,0 +1,47 @@
+#!/bin/bash
+
+# base setup
+SCRIPT_PATH=$(realpath $0)
+SCRIPT_DIR=$(dirname $SCRIPT_PATH)
+
+# configuration
+CONFIGURATION=${CONFIGURATION:-"example"}
+DOCKERHUB_ORGANISATION=${DOCKERHUB_ORGANISATION:-"ocelotsocialnetwork"}
+OCELOT_VERSION=${OCELOT_VERSION:-$(node -p -e "require('${SCRIPT_DIR}/../package.json').version")}
+BRANDED_VERSION=${BRANDED_VERSION:-${OCELOT_VERSION}}
+BUILD_DATE=${BUILD_DATE:-$(date -u +'%Y-%m-%dT%H:%M:%SZ')}
+BUILD_VERSION=${VERSION}-${GITHUB_RUN_NUMBER}-ocelot.social${OCELOT_VERSION}
+BUILD_COMMIT=${GITHUB_SHA:-"0000000"}
+
+# backend
+docker build --target branded \
+    -t "${DOCKERHUB_ORGANISATION}/backend-branded:latest" \
+    -t "${DOCKERHUB_ORGANISATION}/backend-branded:${OCELOT_VERSION}" \
+    -t "${DOCKERHUB_ORGANISATION}/backend-branded:${BRANDED_VERSION}" \
+    -f "${SCRIPT_DIR}/src/docker/backend.Dockerfile" \
+    --build-arg "CONFIGURATION=${CONFIGURATION}" \
+    --build-arg "APP_IMAGE_TAG_CODE=${OCELOT_VERSION}-code" \
+    --build-arg "APP_IMAGE_TAG_BASE=${OCELOT_VERSION}-base" \
+    "${SCRIPT_DIR}/."
+
+# webapp
+docker build --target branded \
+    -t "${DOCKERHUB_ORGANISATION}/webapp-branded:latest" \
+    -t "${DOCKERHUB_ORGANISATION}/webapp-branded:${OCELOT_VERSION}" \
+    -t "${DOCKERHUB_ORGANISATION}/webapp-branded:${BRANDED_VERSION}" \
+    -f "${SCRIPT_DIR}/src/docker/webapp.Dockerfile" \
+    --build-arg "CONFIGURATION=${CONFIGURATION}" \
+    --build-arg "APP_IMAGE_TAG_CODE=${OCELOT_VERSION}-code" \
+    --build-arg "APP_IMAGE_TAG_BASE=${OCELOT_VERSION}-base" \
+    "${SCRIPT_DIR}/."
+
+# mainteance
+docker build --target branded \
+    -t "${DOCKERHUB_ORGANISATION}/maintenance-branded:latest" \
+    -t "${DOCKERHUB_ORGANISATION}/maintenance-branded:${OCELOT_VERSION}" \
+    -t "${DOCKERHUB_ORGANISATION}/maintenance-branded:${BRANDED_VERSION}" \
+    -f "${SCRIPT_DIR}/src/docker/maintenance.Dockerfile" \
+    --build-arg "CONFIGURATION=${CONFIGURATION}" \
+    --build-arg "APP_IMAGE_TAG_CODE=${OCELOT_VERSION}-code" \
+    --build-arg "APP_IMAGE_TAG_BASE=${OCELOT_VERSION}-base" \
+    "${SCRIPT_DIR}/."