239 lines
6.0 KiB
Plaintext
Executable File
239 lines
6.0 KiB
Plaintext
Executable File
technology
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apple
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8076857
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-----
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# Apple launches Mac App Store
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## Steve Jobs has unveiled an app store for its Mac range of computers, as
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well as a new MacBook Air and a first glimpse at OS X Lion.
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![Apple to report 'blowout' numbers on iPad and iPhone 4][1]
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Steve Jobs unveiled the Mac App Store, as well as two new MacBook Airs, iLife,
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and a glimpse of Mac OS X 10.7, known as Lion. Photo: AP
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By Claudine Beaumont, Technology Editor 7:56PM BST 20 Oct 2010
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[Comments][2]
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[**Apple**][3] has launched a dedicated application store for its Mac range of
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desktop and laptop computers.
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The Mac App Store will be available to those Apple users running the most
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recent Snow Leopard operating system, and it goes live in 90 days' time.
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[**Steve Jobs**][4], Apple's chief executive, said the launch of the Mac App
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Store was inspired by some of the best aspects of its iPad and iPhone.
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"We looked at those products, and we wanted to take some of the features from
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the iPhone and iPad and bring them back to the Mac," he told a press
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conference at Apple's headquarters in Cupertino, California.
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Apple will start accepting Mac App Store submissions from developers in
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November, and the app store will sit separately on the desktop, and will not
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form part of the iTunes App Store suite.
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## Related Articles
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* [Steve Jobs is right about the 7in tablet][5]
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20 Oct 2010
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* [David Hockney's iPad art][6]
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20 Oct 2010
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* [RIM hits back at Apple's 'reality distortion field'][7]
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20 Oct 2010
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* [Apple Mac OS through the ages][8]
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20 Oct 2010
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Apple also used the event to give gadget fans a sneak peak at their
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forthcoming operating system, Mac OS 10.7, known as Lion.
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The operating system, which will be released next summer, also features the
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Mac App Store, as well as a new "launchpad" to make it easier to find and
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purchase apps.
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Jobs unveiled two new versions of its ultra-light, ultra-portable range. The
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larger version, with a 13.3in display, is lighter and thinner than its
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predecessor, and is made using the same unibody aluminium techniques as the
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rest of Apple's MacBook range. A smaller MacBook Air, with an 11.6in screen,
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was also released.
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Apple said that Mac sales accounted for a third of the company's total
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revenue, while Mac computers now enjoy a 20 per cent share of the US computer
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market.
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The launch of the Mac App Store was seen as a canny move on Apple's part by
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many analysts, potentially opening another lucrative revenue stream to the
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company, which already enjoys huge success with its app store for the iPhone,
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iPad and iPod touch.
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However, some developers expressed concerns that the new app platform could
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stifle alternative Mac software business models.
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"Our we going to have to jailbreak our apps?," tweeted Jeff Davis, owner of
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New Look Media, an internet development company. "I wonder if all Mac apps
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will eventually have to go through the Mac App Store? Not on board with that."
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Other industry figures were more optimistic. "The Mac App Store will spawn a
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new breed of young, independent developers making $10k-50k on software,"
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tweeted Jay Nelson, an engineer and software consultant. "Disruptive to
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existing sales model."
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[X][9] Share & bookmark
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Digg Fark LinkedIn Google Buzz StumbleUpon Y! Buzz
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[What are these?][10]
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* Share: [Share][9] [ ][11] [ ][12]
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[Tweet][13]
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http://www.telegraph.co.uk/technology/apple/8076857/Apple-launches-Mac-App-
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Store.html
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Telegraph
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## [Apple][14]
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* ### [Technology »][15]
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* ### [Technology News »][16]
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* ### [Steve Jobs »][17]
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In technology
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[![Apple iPad 2: Steve Jobs makes surprise launch appearance][18] ][19]
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### [Apple iPad 2: hands on][19]
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[![Apple's new family of MacBook Pros][20] ][21]
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### [Apple updates MacBook Pro][21]
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[![Apple's Steve Jobs launches iPad2][22]][23]
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### [Investment advice: The Steve Jobs effect][23]
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[![Graphical User Interface (from Mac 128 or Apple Lisa)][24] ][25]
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### [Steve Jobs: career in gadgets][25]
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[X][9] Share & bookmark
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Delicious Facebook Google Messenger Reddit Twitter
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Digg Fark LinkedIn Google Buzz StumbleUpon Y! Buzz
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[What are these?][10]
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Share:
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* [ ][9]
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* [ ][11]
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* [ ][12]
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* [Tweet][13]
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* Advertisement
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![][26]
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telegraphuk
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Please enable JavaScript to view the [comments powered by Disqus.][27] [blog
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comments powered by Disqus][28]
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[![Follow The Telegraph on social media][29]][30]
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Advertisement
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sponsored features
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[EDITOR'S CHOICE »][46]
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### [Gil Scott-Heron: 'A voice for Shakespeare'][47]
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[![Gil Scott-Heron][48]][47]
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Composer, musician, poet and author whose writing provided a vivid commentary
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on the black American experience.
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Advertisement
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Classified Advertising
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